BMW Leads Premium Car Race!


BMW (for the moment) are crowned number one in Scotland and the UK premium car market. The German automotive manufacturer BMW group have released impressive sales figures making Grudge Racing the manufacturer the UKs leading car brand. This could however change massively within the next 18 months as Audi launch several new models that could potentially put them into the top spot.

For 2010, the first nine months saw the group selling a massive 114, 869 vehicles within the UK and if this is compared to the same period last year as seen an increase of 10.4%.

Sales from the German brand increased by 10.5% between January and September and a total of 82,049 vehicles sold have resulted in the German marque taking just over five per cent of the UK market. Sales of the X1 and 5 series ranges are said to have contributed to the massive rise in sales this year alone.

The popular Mini models have also increased its sales figures by 10.1% too compared to the 29, 790 vehicles sold in 2009, taking the brand to number eight in the UK sales charts.

The Managing director of BMW UK has stated that the group have seen both BMW and MINI brands outperforming the market this year on the back of a strong new product and a successful market introduction of the BMW 5 series, Scotland has been involved heavily with promotion and sales of the saloon as well as Touring models, the X1 and the MINI Countryman.

BMW Groups position within UK sales figures looks strong with further models coming into the mix and the increasing popularity of mini car deals, Scotland is adding massively to the sales figures and the BMW Group will be fulfilling their market demand in the lead up to the UK VAT change in January.


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